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The 3 Rules Of Fitness Marketing Success

October 12, 2009

Many personal trainers chase marketing tip after marketing tip, but end up spinning their wheels. Here’s why: Fitness Marketing is about both value & visibility.

Where does the value come from? From my 3 rules for Fitness Marketing Success!

To acheive success in personal training, you must

(1) adopt an attitude of constant and never ending improvement, both professionally and personally.

(2) You must always be building your professional network of allied health professionals and other personal trainers. This raises your credibility as well as keeps you sharp. All top personal trainers have extensive fitness networks nowadays.

(3) 100% client focus. For too many personal trainers, it is still all about them. Yet the trainers who are succeeding are 100% in tune with their ideal client profile. Not only do they related better, they know exactly what their ideal client wants next, and are able to provide this with their extensive portfolio of fitness products and services.

# # Ignore these 3 simple fitness marketing success rules at your peril ! # #

For regular fitness marketing and personal training success tips, from 20yr fitness industry veteran Noel Lyons, visit: http://www.personaltrainersonline.org

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One comment

  1. Love point #2. Got to always be networking!



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